Job Description
We are looking for a creative, skilled, and detail-oriented graphic designer to be a valuable part of our marketing team. The selected candidate will help drive product usability, brand awareness, and revenue through integrated visual marketing programs.
The ideal candidate is a creative thinker, skilled technologist, and detail-oriented designer who can quickly pick up on brand standards and open to direction. This is a hands-on position that will tackle design projects from concepting through production, across integrated tactics including digital, print, video, and live events.
Responsibilities
- Create and produce modern, engaging graphic designs that work across various platforms including digital ads, social media, videos, collateral, and print
- Create dynamic digital ads, email campaigns, campaign landing pages, to support digital campaigns
- Maintain corporate website and create visuals for social media platforms
- Be a brand champion by creating Verikai’s visual brand standards and identity, while incorporating the latest trends and best practices
- Actively define graphic processes and strategy
- Think through ways to enhance the user problems, mock them up in detail, and work with the product team to build them
- Develop concepts for and create videos to highlight products features and benefits
- Obsess over details, including color and font consistency, and continue to polish until your work is pixel-perfect
- Develop graphics and illustrations to communicate what we do and how we do
- Collaborate daily with the marketing team, work diligently to enable the sales team, and partner with the product team to define and develop a stellar UX.
- Continually searching for opportunities to increase brand awareness and drive revenue
Skills and Requirements
- Ability to work both independently and collaboratively in a team-based environment
- A minimum of five years of design experience, a combination of agency and corporate experience preferred
- Ability to guide the conversation to gain all information needed for visual design
- A deep love for design, art and shaping experiences
- A compelling portfolio of work over a wide range of creative projects, including:
- Digital & social ads
- Collateral, including sales sheets and case studies
- Sales capability decks (PowerPoint)
- Short videos optimized for social / brand videos
- User interfaces for both computer and phone screens
- Infographics
- White papers, trend pieces, and other high-value assets
- Visual graphic standards
- Print ads and direct mail pieces
- Campaign development
- Posters/branded interior artwork
- Designing headers for email CRM systems, such as Pardot
- Live experience/trade show design
- Webinar decks and operations
- Social media across platforms (LinkedIn, Facebook, Instagram)
- Photography, editing stock photos for campaigns, headshots and live event photography a plus
- Proficient use of InDesign, Photoshop, Illustrator and other visual design tools
- Proficient use of video production including storyboards and creation of short videos
- Positive, proactive, and mature attitude
- Energetic, open to feedback, and dedicated to continuous improvement
- Inquisitive and ready to jump in and figure things out
- Ability to work independently and remotely
- A degree in art or graphic design
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