Job Description

Are you a driven, details-obsessed, digital marketing pro? Have you ever lost track of time because you were deep-diving analytics data? Do you know how to read SEM sales data and use that knowledge to boost profits for a company? If so, we may have the position for you.

We are seeking a full-time, Paid Search Manager who is ready to join a company with strong potential for advancement due to rapid growth. This role helps manage and optimize client accounts on Google AdWords, Bing Ads, and Facebook Ads. This is a work from anywhere position, so you will be allowed to work wherever you work best!

Responsibilities:

• Set-up PPC campaigns across Google Adwords (primary), Bing Ads and Facebook Ads
• Maintain and optimize existing client PPC advertising accounts. A typical PPC manager will have 6-8 accounts total and will work alongside a project manager from our team
• Make meaningful, well thought out recommendations to clients that will translate to increased sales for your assigned accounts
• Proactively come up with ideas to improve accounts, improve client ROI and meet strict CPA goals
• Work directly with clients by phone, Skype and email to build client relationships (must be able to speak knowledgeably and confidently about PPC strategies and technical PPC tactics)
• Strong initiative and time management with the ability to manage multiple PPC accounts simultaneously
• Take the lead on the Paid Ad topics of client calls to cover past results and to suggest improvements
• A commitment to continued learning in the industry to stay on top of new PPC trends and releases to keep accounts on the cutting edge of PPC; training sessions are an important part of the company culture

Requirements:

• Must have managed at least 3 Google AdWords client accounts simultaneously for 6+ months; preferably mature accounts with substantial ad spend
• A keen knowledge of effective SEM media buying strategies which are contingent upon achieving a target CPA
• Successful conversion-based media buying with Facebook and/or through Google’s Search/Display network
• Keyword research and the ability to quickly identify keyword themes (a strong understanding of the English language to identify potential high converting keywords and keyword themes)
• Strong understanding of mobile advertising, including call-only ads (click to call)
• Google Remarketing/Retargeting with experience setting up and optimizing user audiences
• Strong skill level in data analysis, strong ability to make educated decisions based on data
• Intermediate-Advanced knowledge of AdWords Editor
• Comfort using Microsoft Excel to analyze pay per click advertising data

Bonus for any of the following:

• Experience in Google Shopping / Bing Shopping set-up and optimization (including product feed set-up and customization)
• Google Analytics data analysis and customization experience
• Experience training other account managers or interns
• Landing Page development/editing experience (Unbounce.com)
• Graphic design skills (for landing pages and banner ads)
• Coding experience (enough to place code, make basic edits and check that existing code is placed correctly)
• If you are Google AdWords certified in any area, send a link to your certification when you apply

What’s In It For You?

• Competitive Compensation
• Creative performance incentives
• Freedom to work when, where, and how you work best
• You won’t be micro-managed, and an extremely experienced PPC pro is always available to help
• Work (in your sweats, if you like) from anywhere!
• Gain experience across multiple industries and sectors through our varied client base

If what we’ve described applies to your skillset, your temperament, and your desire for a well-paying job with some flexibility, please email careers@theppcguys.com with your cover letter and resume.

• Please also include a list of 2 Google AdWords features that you are most excited about for in the coming months

Best of Luck!